Six Insurance and Financial Services Leaders Joins Forces on a Groundbreaking Initiative to Support the 2027 Canada Games
The 2027 Canada Games Host Society is proud to announce the launch of Legendary Builders, an innovative partnership program that brings together leaders in the insurance and fi nancial services sectors around a shared mission to invest in the potential of our youth..
Beneva, Desjardins, iA Financial Group, Intact Insurance, Sun Life and TD Insurance are now joining forces to become our Legendary Builders for the 2027 Canada Games to support the next generation of athletes in the country.
This initiative proposes an approach that defi es the agreed rules of traditional partnership. Organizations in the same industry contribute equally and set aside the competition to mobilize around a common cause and an event that promotes the values they share – the well-being of youth, healthy lifestyles, solidarity, mutual help and commitment to the community.
“Today we choose to play on the same team. When it comes to supporting youth our collective impact is greater. Together, we can build for the future. We are proud to support the 2027 Canada Games and to see that our solidarity refl ects our commitment to the well-being of our community. That’s the whole spirit of the Legendary Builders. »
- Jean-François Chalifoux, President and CEO, Beneva
- Marie-Huguette Cormier, Executive Vice-President, Member/Client Experience, Cooperation and Human Transformation Executive Division, Desjardins
- Denis Ricard, President and CEO, iA Financial Group
- Louis Gagnon, Chief Executive Offi cer, Canada, Intact Assurance
- Robert Dumas, President and CEO, Sun Life
- François Langevin, Senior Vice President, Product, General Insurance, TD Insurance
By creating the Legendary Builders, the 2027 Canada Games are introducing a new approach to private funding for major events. This fi rst-of-its-kind initiatives comes to life thanks to the boldness of six organizations that, driven by shared values and commitments, have chosen to build on the power of collective action to increase their reach.
About the 2027 Canada Games
The Canada Games are the largest multi-sport competition in the country, bringing together more than 3,500 high-calibre athletes and coaches in 22 sports. Held every two years, alternating between summer and winter, the Games celebrate perseverance and the sporting spirit of young Canadian athletes.
The 2027 Canada Winter Games will take place in Quebec City from February 27 to March 14, 2027, marking the return of the Games to the city where they were founded 60 years ago. This project is made possible thanks to the support of the Government of Canada, the Government of Quebec and the City of Quebec.
Learn more about the 2027 Canada Games and keep track of preparations: www.jeuxducanada2027.ca