Making hasty investment decisions is rarely the best strategy

Over the past months, market events have taken investors on a roller coaster ride of emotions. The question that comes up over and over again is the following: Should I sell my investments or stick to my initial investment strategy?

One important thing to keep in mind: when it comes to investments, making hasty decisions is rarely the best strategy. Don't hesitate to contact your advisor or financial planner to discuss the situation. They are in the best position to answer your questions.

In the meantime, here are a few tips to help you make the right decisions:

• Know your investor profile
  Your investor profile should guide all your decisions when managing your investment portfolio. Knowing what kind of investor you are and sticking to the plan you've selected is at the root of your strategy to get the most potential out of your profile.
• Have a long-term investment horizon
  Having a long-term investment horizon allows you to withstand short-term ups and downs in your portfolio. With an investment horizon of 5 years or more, you can better deal with market fluctuations.
• Have realistic expectations
  The yield on your investments is always the result of a compromise between your risk tolerance and expected return potential as determined by your investor profile. Hence the importance being comfortable with the investments you hold in your portfolio.
• Maintain your investment strategy
  Short-term market volatility is no reason to abandon your long-term objectives. Panic selling your investment is selling them at bargain prices. Those who choose to sell their investments after a drop in the markets and are no longer invested in the markets when they go up reduce their investment returns.

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