ࡱ> ^`]5@ h bjbj22 _XX@'vvvvvvv8bD#"(=4q#######$%R(Z(#vqm"qq(#vv}=#.qvv#q# vv `h.W*3 #k#<#,u(u(vvvvu(v"(#(#s< Sponsorship and Donation Policy Money at the service of people Desjardins Group gives a considerable amount of money in the form of sponsorships and donations to facilitate access to health care, fight poverty, support sports, and promote arts and culture. Putting our human and financial strengths to the service of people and their communities is another way for us to combine values with assets and contribute to the well-being of individuals and communities. Focus areas Desjardins grants its sponsorships and donations primarily to organizations that operate in the following areas: Business Arts and culture Education and youth Environment Health Sports Above and beyond the money invested, the Desjardins cooperative difference stems from its deep-rooted network of caisses and the daily commitment of its employees and elected officers to society. Statement of commitment Sponsorship and donation management is a way for Desjardins to carry out its mission. As such, sponsorships and donations should be used for information and education purposes for the business development and well-being of the communities they serve. With their support mechanism, sponsorships and donations also promote the regions economic development by supporting the communitys partners and organizations, in addition to the investment and financing granted by Desjardins Group affiliates (hereinafter called the Group). Supported organizations should conduct cooperative, economic, cultural, educational, humanitarian, social or sporting activities. Levels of intervention Caisse level The sponsorship or donation reaches, or is likely to reach, caisse members, or a limited number of caisses members, and the population in the area of the caisse or of this limited number of caisses. Moreover, the benefits and visibility plan of the sponsorship or donation are usually local. Regional level The sponsorship or donation reaches, or is likely to reach, caisses members and the regional area population. Moreover, the benefits and visibility plan of the sponsorship or donation are usually regional. Provincial level The sponsorship or donation reaches, or is likely to reach, caisses members and the Quebec population. Moreover, the benefits and visibility plan of the sponsorship or donation are usually national or international. A fund was created for major philanthropic files and large nation-wide fundraising or capital-raising campaigns to specifically meet the needs of the three following sectors: cooperation, education and health. When an application is submitted, applicants agree to receive no other financial support from any Group entity for the entire duration of the agreement. Duration of commitments The duration of commitments for sponsorships and donations should usually be limited to a five-year period, and the period and conditions are determined in a signed agreement. General eligibility criteria Applicants must meet the following criteria: - Their purpose is based on the well-being of the community or a specific category of individuals, and their activity is of a cooperative, cultural, economic, educational, humanitarian, social or sporting nature; - The submitted project should correspond to the Groups mission and priorities for action. Preferably, it should be aimed at one of the caisses target groups, support operational strategic planning, business priorities and marketing efforts, except for humanitarian causes targeting underprivileged people, the seriously ill and disaster victims; - The source and number of people participating to the activity, event or project justify the involvement of the Fdration des caisses Desjardins du Qubec, a region or a caisse; - The Groups commitment should ensure that Desjardins position and image are strengthened; - The Groups security requirements must be respected before a link is established on a Web site. Note: Donation or sponsorship applications concerning a single individual are not eligible for Desjardins financial support. Criteria specific to sponsorships Sponsorship applicants must meet the following criteria: - Offer the Group significant visibility or win-win business opportunities (business reciprocity); - Propose a project in keeping with the Groups business development objectives; - Communicate the message the Group wants to convey to a selected group; - Provide several opportunities to exploit the proposed sponsorship; - Allow the cooperative network to carry out direct actions with caisses members and the public; - Propose an exclusive environment in the financial institutions sector. Criteria specific to donations Donation applicants must meet the following criteria: - Be recognized as a charity or non-profit organization and have a charter to that effect; - Maintain their organizations administrative fees at a reasonable rate which represents less than 20% of their overall expenses; - Submit a copy of their latest audited annual report with the application; - Ensure that the majority of their activities are based on volunteer work; - Show self-financing efforts made and a medium-term existence capacity; - Limit focus to money activities of a fundraising campaign in participating caisses; any sale or distribution of material will be prohibited if the caisses network is used. Processing of sponsorship and donation application All completed applications must be forwarded according to the following responsibilities: - Applications of regional or local scope should be forwarded to a regional office, group caisses office or the appropriate caisse according to the applicants head office (HYPERLINK "http://www.desjardins.com/en/votre_caisse"www.desjardins.com/en/votre_caisse); - Applications of national scope are forwarded to the person in charge at the Fdration des caisses Desjardins du Qubec (Communications and Public Affairs Executive Division) to be processed; - Applications submitted as circular letters or reply coupons will be disregarded systematically. Usually, applicants can expect an answer within four to six weeks if their application meets Desjardins criteria.     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